It's truly been an unforgettable ride for us. It's hard to believe we've been around for almost 7 years. Coming out of a High School in Connecticut to a dorm room in Chicago, the early stages of ILLROOTS are truly humbling to look back on. Since those days, we've grown to truly become a brand that matters. ILLROOTS is much more than just a website.
The #ILLROOTS3 mission is to put power into the hands of the people that actually matter, the fans that really care about our culture. Whether it's music or art, technology or fashion, we really want to create the coolest site ever, curated by you, the fans. We are introducing a bunch of new features and original content that we think will change the game. Feel free to poke around the site and see what's new.
Please note that this is only the first phase of us achieving our goal of creating the greatest music and culture platform on earth. There may be a few technical issues over the next couple days, so please bare with us.
Thank you for your continued support over the years. This is only the beggining of something great.
ILLAMERICA BABY.
